Hi, I’m Jo, a nutritional chef, food photographer, recipe developer and copy writer from London. I’m also a food fanatic. If i’m not eating food, i’m planning or dreaming of it. Yes, food is my love, my life, my passion so we’re going to have a great time together.

If i’m not picking cauliflower rice shavings out of the sink, i’m planning for my clients. I love to really understand your hopes and dreams for a project and I’ll always go the extra mile to make sure your pictures tell the most beautiful food stories. 

Vegan Chia Pudding, Modern Food Stories, food photography
Super Green Cacao Energy Balls, Modern Food Stories, Food Photographer
Vegan Banana Bread, Modern Food Stories

I love to collaborate and specialise in working with health food and lifestyle brands, start ups, bloggers and individuals who need food photography and styling, recipe development or help overhauling their health. After putting my own auto immune condition in remission naturally through diet, i’ve come to know a thing about making even the hardest to shoot food look pretty! 

With a marketing and copywriting career that spans over 18 years I offer a range of services tailor made for the overworked blogger and the entrepreneurial start up including; product and lifestyle photography, social media content creation, recipe development and social video production.

After assisting some of London’s best food photographers and stylists, I’m now proud to work with a number of high profile bloggers, well-known brands, pop ups and cater as a nutritional chef at wellness retreats around the world.



Crushed Tonic

Indigo Herbs

KetoDiet App

Laura Fuentes

Peace Love And Low Carb

Plenish Drinks

Real Balanced

Sugar Free Mom

Sushi Dog

Urban Greens


Coconut Merchant

I Quit Sugar

Meridian Foods

The Chia Co


The Coconut Company Co

The Feed Feed

Thrive Magazine

If you have a project that you’d like to bring to life through a food story or are looking for a health food fanatic to cater at your wellness retreat or gathering, I’d love to hear from you. Head over to my contacts page and say hi.

I love healthy food…

Join me and start feeling your healthiest yet. Receive my recipes and health advice straight to your inbox.